Cookie notice
How CPI uses cookies and similar technologies on this website, what data is collected, and how to manage your cookie preferences.
This cookie notice explains what cookies are, how CPI uses them on this website, and how you can control your cookie settings. We use cookies to improve your browsing experience and to help us understand how our site is being used.
What is a cookie?
A cookie is a small text file that a website asks your browser to store on your device, so it can remember information about you between pages and visits. Cookies set by this website are called first-party cookies. We also use third-party cookies, which are set by other companies whose services appear on our pages, such as embedded video, live chat and advertising tools.
We use cookies and similar technologies for the following purposes:
Helping you move around the website and use its core features.
Supporting event registration, form submissions and live chat.
Understanding how our website is used so we can improve it.
Measuring the performance of our marketing and advertising.
Protecting our forms and services from spam and automated abuse.
We group cookies into four categories. These are the same categories you will see in our cookie settings panel, so the choices you make there correspond directly to the tables below:
Necessary — required for the website to work, and always active.
Preferences — remember choices you make to personalise your experience.
Analytics — help us measure how the website is used.
Marketing — used to measure and target advertising.
Your cookie choices are stored in your browser’s local storage rather than in a cookie, which is why no consent cookie appears in the tables below.
Cookie list
The tables below list the cookies used on this website, grouped by category. Lifespans are those stated by the provider and may change without notice. Cookie names shown for embedded video and advertising services are only set once you interact with that service.
Necessary
These cookies are required for the website to function and cannot be switched off. They are set in response to actions you take, such as submitting a form or loading protected content. You can block them in your browser, but parts of the site will then stop working.
Cookie | Provider | Type | Purpose | Lifespan |
|---|---|---|---|---|
__cf_bm | Cloudflare, via HubSpot | Third party | Distinguishes human visitors from automated traffic to protect embedded HubSpot services | 30 minutes |
_cfuvid | Cloudflare, via HubSpot | Third party | Groups requests from the same visitor so Cloudflare can apply rate limits protecting embedded HubSpot services | Session |
_GRECAPTCHA | Third party | Distinguishes human visitors from automated abuse when a form is submitted, to prevent spam | 6 months | |
cpi_site_wide_toast | CPI | First party | Records that you have dismissed the site-wide announcement banner, so it is not shown to you again | 15 days |
Preferences
These cookies remember choices you make so the website can behave in a more personalised way. If you do not allow them, some features may be less convenient to use.
We do not currently set any cookies in this category. The option remains in our cookie settings so your preference is recorded, and we will update this notice if that changes.
Analytics
These cookies help us understand how visitors use the website, which pages are most and least popular, and how people move between them. We use this to improve the site. If you do not allow these cookies, we cannot measure or improve site performance.
Cookie | Provider | Type | Purpose | Lifespan |
|---|---|---|---|---|
_ga | Google Analytics | First party | Distinguishes individual visitors so they can be counted | 2 years |
_ga_Q12P8PPLFB | Google Analytics | First party | Maintains session state for our Google Analytics property | 2 years |
first_page_uri | CPI | First party | Records which page your visit began on, so an enquiry can be attributed to that entry point | 30 days |
Marketing
These cookies are set by us and by our advertising partners. They are used to measure the performance of our campaigns, to understand which content leads to enquiries, and to show you relevant advertising on other websites. Some also record how you interact with pages so we can review sessions and improve them. If you do not allow these cookies, you will still see advertising, but it will be less relevant to you.
Cookie | Provider | Type | Purpose | Lifespan |
|---|---|---|---|---|
_fbp | Meta | First party | Identifies your browser so we can measure the results of advertising on Meta platforms | 3 months |
_gcl_au | First party | Stores advertising click information so conversions can be attributed | 3 months | |
hubspotutk | HubSpot | First party | Identifies you across visits and links your activity to your contact record for marketing | 6 months |
__hstc | HubSpot | First party | Records visit timestamps and session count used for HubSpot tracking | 6 months |
__hssc | HubSpot | First party | Tracks the current session so HubSpot knows whether to begin a new one | 30 minutes |
__hssrc | HubSpot | First party | Records whether you restarted your browser during a visit | Session |
messagesUtk | HubSpot | First party | Identifies you across live chat sessions so your message history is available | 6 months |
_uetsid | Microsoft Advertising | First party | Identifies your current session for Microsoft Advertising conversion tracking | 1 day |
_uetvid | Microsoft Advertising | First party | Identifies you across visits for Microsoft Advertising conversion tracking | 13 months |
_clck | Microsoft Clarity | First party | Stores an identifier used to link your session recordings and heatmap activity | 1 year |
_clsk | Microsoft Clarity | First party | Combines the pages you view into a single session recording | 1 day |
li_fat_id | First party | Records that you arrived from a LinkedIn advert so the conversion can be attributed | 30 days | |
__qca | Quantcast | First party | Identifies your browser for audience measurement and advertising segmentation | 13 months |
_obid | SoPro | First party | Records which marketing email you clicked, so enquiries can be attributed to that campaign | 1 year |
_obid_visit | SoPro | First party | Groups the pages you view into a single visit for campaign reporting | 4 hours |
mc | Quantcast | Third party | Cross-site identifier used for audience measurement and advertising | 13 months |
ANONCHK, MR, MUID, SM, SRM_B | Microsoft | Third party | Identify your browser across Microsoft services for advertising measurement and session analysis | Session to 13 months |
AnalyticsSyncHistory, bcookie, bscookie, lang, li_gc, li_sugr, lidc, UserMatchHistory | Third party | Identify your browser and LinkedIn session for advertising, measurement and audience matching | Session to 1 year | |
IDE, test_cookie | Google (DoubleClick) | Third party | Measure advertising performance and check whether your browser accepts cookies | Session to 13 months |
CONSENT | Third party | Records your Google-level preferences for embedded Google and YouTube content | 2 years | |
APISID, HSID, LOGIN_INFO, SAPISID, SID, SSID, TESTCOOKIESENABLED, VISITOR_INFO1_LIVE, VISITOR_PRIVACY_METADATA, YSC | YouTube (Google) | Third party | Set when you play an embedded YouTube video, to remember playback preferences and measure viewing | Session to 2 years |
vuid | Vimeo | Third party | Set when you play an embedded Vimeo video, to remember playback preferences | 2 years |
Third-party cookies
Where we embed services from other companies, such as advertising tools, live chat or video players, those companies may set their own cookies on your device. For some of this activity, particularly advertising, we and the provider are considered joint controllers of the personal data involved. This means we share responsibility for how that data is collected through our website. Details of how each provider then uses the data are set out in their own privacy and cookie policies, which we recommend reading alongside this notice.
International transfers
Several of our providers, including Google, Meta, Microsoft, LinkedIn and HubSpot, are based outside the United Kingdom and may process your data in the European Union, United States or other countries. Where this happens, transfers are made under an approved safeguard, such as the UK extension to the EU-US Data Privacy Framework or the International Data Transfer Agreement, together with additional protections where required.
Managing and withdrawing consent
You can change your choices at any time using the cookie settings option on this website. Withdrawing consent stops further collection immediately and removes the first-party cookies for the categories you have declined.
Cookies already placed by third parties on their own domains, such as those listed above for LinkedIn, Microsoft, Google and Vimeo, cannot be deleted by CPI. To remove those, please clear cookies through your browser settings. Blocking or clearing cookies may affect how parts of this website function.
For more information about cookies, including how to set your browser to reject them, please visit allaboutcookies.org. We also recommend reading the cookie guidance developed by the International Chamber of Commerce for website operators.